User research

The Joy of UXing: The beginner's guide to UX design

Creating a good customer experience is a lot like baking a cake - there are key ingredients essential to include and a recipe you need to follow to get the best outcome. Sure, there are out of the box solutions nowadays that can make this process much easier, but quality ingredients combined with a methodical approach will yield a much better experience for the consumer (and a more delicious cake).

Designing a robust user research approach

Designing a robust user research approach is about minimising bias, and maximising the validity and reliability of your research. Triangulation is a process you can use to help get your research ‘into shape’.

Tools & methods / User research - 02/01/2013 - Tania Lang